Let's get something out of the way: I didn't build Jillian's course.
What I did do was build the curriculum backbone that turned her scattered coaching into a sellable system, and now that system lives inside Infinity, her $7,000 group program that's brought in multiple 6-figure paydays and sold out live events.
And I did it without ever logging into Kajabi or writing a single sales page.
What She Had Before Working With Me:
Years of coaching and real-world sales knowledge
Weekly mastermind calls, where she coached off the cuff
47 Instagram posts packed with mini-rants and unfiltered wisdom
Zero structure or clear path to scale her genius
She was teaching high-level stuff, but her audience couldn't follow it because there was no roadmap. It was all reactionary. Whatever the clients asked that day, she coached on.
She wasn't lacking expertise. She was lacking packaging.
That's where I came in.
Here's What I Did (aka What I Now Do Inside "Content to Cash Breakdown")
1. Audited the Chaos
I went full detective. I binge-read her IG posts, took notes on her captions, and analyzed hours of her mastermind coaching. I pulled out the patterns—the stuff she repeated without realizing. Her "secret sauce" was already baked into everything she was doing. It just wasn't organized.
She had a method, but no map. I provided the map that transformed her scattered coaching into a clear, sellable system.
2. Reverse-engineered the Framework
Using her own words and coaching, I mapped out a 6-module program:
"6 Steps to 6-Figure Sales" - $1,997
Each step tackled what she was already teaching:
Building trust through content
Messaging that actually converts
DM sales strategy (her specialty)
Objection handling
Client retention and referrals
I structured each module with clear lessons, objectives, and deliverables so she could finally teach on purpose, not just from memory.
3. Named the Offer's Core Promise
I helped translate her brain into curriculum that sells. Not just because it was helpful, but because it had a transformation people could see. We made it easy for her clients to say: "Yes, I want to go from awkward DMs to consistent $ 10 K months." This core promise is what makes Infinity feel premium.
We made it easy for her clients to say: "Yes, I want to go from awkward DMs to consistent $10K months."
And that shift? That clarity? That's what made Infinity™ feel premium.
What Happened Next?
September 2023: I delivered her Content to Cash Breakdown

She launched a free masterclass—Inbox to Income™—using the exact positioning I pulled from her own content.
But here's the kicker: She didn't stop at the $1,997 course I outlined. She scaled it into a $7,000 group program with live coaching, community access, and premium support.
That masterclass is now the top of the funnel for Infinity, which sells at $7,000 per seat.
Just 10 students = $70,000 in revenue. From the content she was giving away for free.
She teaches the same thing she's always taught—but now it has structure, strategy, and scale.
The Results Speak for Themselves:
Her clients are pulling $100K months from the DMs. One went from a $45K month to a $92K month with just one shift in her messaging. Another closed $108,000 in DMs in their first month working together. These success stories are a testament to the power of structured, strategic coaching.
And the best part? Jillian didn't need to create a bunch of new content.
She needed someone who could see the gold she was already sitting on.
The Truth Most Creators Need to Hear
You don't need more content.
You need someone who knows how to extract value from what you already have and turn it into a premium offer that people actually understand—and want to buy.
That's what I do inside the Content-to-Cash Breakdown.
I:
Audit your existing content (posts, podcasts, lives, trainings)
Identify 3–5 profitable opportunities
Build the complete outline, pricing strategy, and messaging for your best one
Hand you the blueprint to launch with clarity
And no—I don't need slides, polished videos, or "camera-ready" anything.
Just access to the real stuff: your raw content, your messy thoughts, and your unfiltered brilliance.
Ready for Me to Do This For You?
If your head is full of ideas but your sales don't reflect the value you bring, this is your sign.
👉 Click here to learn more about Content to Cash Breakdown if you want to see what I can find in your vault.
No fluff. No guesswork. Just strategy that makes you money.
Love you, mean it. 💜